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Recommended Reads: Top 10 Social Networks

 

"Meanwhile, MySpace is starting to suffer from the law of large numbers, showing just 7 percent growth year-over-year. LinkedIn, who announced plans for their own platform earlier this week, is showing rapid growth – up 245% over last year." (Mashable)

Mashable covers a Nielsen Online metric about the current top 10 social networks, traffic-wise. No big wonder about first and second place: even though MySpace’s growth-rate is waning at 7 percent, their number of 57 million visitors is still more than twice as large as Facebook’s, ranking on place two. Another interesting aspect of this measurement is AOL, whose websites are loosing traffic by the leaps and bounds.
Mashable’s Adam Ostrow points out that Bebo didn’t made it into the Top 10 – according to Nielsen, they saw around 1.7 million visitors in November. Seems like the ongoing hype about Bebo is somewhat inflated? By the way, our (slightly empty) Bebo-Profile is here.

The Top 10 of social networks poses the question of what exactly is considered a social network, at least to Nielsen Online? AOL’s Hometown and Microsoft’s Live Spaces turn up in this list, even though they might better be described as a collection of blogs and online diaries. Then the list features Club Penguin, which – besides being a social chat-app, of course – does not have any social networking features like profiles and the like. Habbo Hotel on the other hand, which has added such features, misses here. Since their userbase is allegedly beyond 4 million, they were either not considered as a social network or couldn’t live up to their own claims.

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