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Recommended Reads: Ads for Free Games

"The vast majority of people — 90 percent, to be precise — will watch ads if it means they get to play games for free, according to a report presented by RealNetworks at the Casual Connect conference in Amsterdam." (Wagner James Au, GigaOm)

As you probably noticed by now, Coobico is going to be a completely free-to-play game, relying on advertisement-revenues. According to a report from GigaOm about the Casual Connect Conference in Amsterdam, this business-model is going to pan out pretty well:

“The vast majority of people — 90 percent, to be precise — will watch ads if it means they get to play games for free, according to a report presented by RealNetworks at the Casual Connect conference in Amsterdam… Perhaps even more relevant, however, is RealNetworks’ corollary claim: Of those ad watchers surveyed, 34 percent reported clicking through or taking other actions to learn more about the advertised product.”

Read the full article after the jump.

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